Minggu, 19 Oktober 2008

HTML Validation: Being Friendly to Search Engines & Browsers Bookmark Links

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* Is your Website taking a long time to load?
* Does it appear incorrectly on some browsers?
* Is it not displayed in some browsers?

If your answer is yes to any or all of these questions, then consider validating your site's HTML code. HTML validation is the process of analyzing HTML code for its compliance with HTML standards and identifying code errors.
Benefits of HTML Validation

Wide Accessibility
Are your Web pages written for all the major browsers? There was a time when Internet Explorer and Netscape Navigator were the only browsers available. Now there are many browsers competing each other for greater market share. Only the sites that are HTML standard-compliant will appear properly on all browsers.

Validating your HTML code with a HTML Validator tool will increase the accessibility of your site through all the major browsers. This, in turn, will increase the number of visitors to your site.

Faster Loading

HTML validation finds out the errors in the HTML code and enables you to correct those errors. This will make the page download faster. Pages with HTML errors will take longer time to load. We must remember that users have no time to waste or wait. If a page takes longer time to download, users turn away to some competitor's site. Ultimately, you lose potential customers and revenue.

Search Engine Friendly

HTML validation identifies the errors in your pages that can act as stumbling blocks for search engine spiders. Rectifying these errors will help increase your site's ranking on search engines. Some of the prominent ways in which HTML Validation helps in making you pages search engine friendly are:

* It finds out the HTML errors that cause a longer loading time. Generally, the search engines find it difficult to index pages that load slowly.
* It checks whether the META tags are written properly. Improper tags can confuse the spiders and they may not be able to spot the right keywords.
* It suggests changes, such as adding alt messages to images, which help increase the keyword density in your page and the search engine ranking.

HTML validation is an essential part of search engine optimization. Failing to validate your site's HTML code may make your site slow to load, appear incorrectly on different browsers, and rank low on search engines. Therefore, it is better to validate HTML code before submitting a site to search engines.

Darren Smith - 30th August 2005
Search Engine Friendly

* Common SEO Terminology

Related Search Engine Optimization Tools

* Meta Tag Analyzer
* HTML Validator
* Code Cleaner

What is Google SandBox?

Is Your Website Banned by Google?

Lets take an hypothetical situation. Say You have a Website that ranks top on Google, brings lots of traffic, and boosts your business. You start to feel that the time, money, and effort you spent on optimizing your site bring in the expected results. You go to bed as a successful man with a successful Website. But the next day, you wake up to find out that your Website is nowhere to be found on Google!. Your site is not listed for any of the top keywords, "link:www.yoursitename.com" and "site:www.yoursitename.com" do not return any results. Google has banned your Website! The traffic to your site diminishes and your online business crumbles. Why did Google ban your Website? The following may be one of the reasons that attracted a ban by Google.
1.Duplicate Content

If you have the same content in multiple pages on your Website or external sites, Google punishes your site usually by lowering its rank or sometimes by banning it.
If you feel some Website is copying your content (you can find such pages by searching for key phrases for which your site gets listed), you can issue a warning to that site's webmaster or visit www.google.com/dmca.html and notify them that someone is infringing on your site's copyright.
2.Cloaking and Redirects

Cloaking is an unethical practice of creating different Web pages for search engines and visitors. That is, webmasters create meaningless web pages that are stuffed with highly searched keywords. When the visitors click the link, the site redirects them to a well-written meaningful page but search engine spiders see the meaningless page loaded with keywords and links, that has been designed to impress them. Most engines today repeatedly speak out against cloaking. Nevertheless, the practice continues to thrive, because the engines have traditionally done a poor job of finding and penalizing sites employing this technique. Just because search engines are less effective in detecting cloaking, it doesn't mean you will never be detected. Avoid cloaking and redirects to protect your site from a ban by search engines.
3. Hidden Texts and Hidden Links

Hidden texts and hidden links are textual content and hyper links that the readers cannot see, but will be seen by search engines. In other words, these are generally links or texts that have the same color as the background color of the Web page. This is a trick whereby webmasters stuff the Web page with invisible keywords and hyper links to improve the page rank. Search Engines, these days, are getting better at identifying hidden texts and links and consider them as Spam, eventually banning those sites which use this trick.
4. Keyword Spamming

Keyword Spamming is a practice of providing too many keywords in the META tags and body text. The general techniques today for keyword Spamming are repeating the same word(s) and adding many unrelated keywords in the Meta tags. If the spider detects it, well, you are asking for trouble.
5. Linking to Bad Neighborhoods

Reciprocal links are great for improving your rankings. However, be careful and avoid joining "link farm" services designed to artificially inflate your link popularity.

* Do not sell or buy links to artificially increase ranking.
* Do not link to any Web page that uses Spam techniques to increase ranking.
* Do not join link exchanges that are designed to improve ranking.
* Do not link to a site that has been banned by Google.

6. Machine-Generated Web Sites

There are sites that generate hundreds of Web pages that are basically the same page repeated hundreds of times, but with a few unique lines of text and unique title. Generally, search engines are very effective at spotting this; and in addition, all it takes for such a site being banned is a competitor or a site user reporting your site to the search engine.
7.Conclusion

Many search engines, including Google, consider the above-listed techniques illegal. If you are caught indulging in any one of them, you run the risk of attracting one of the following penalizations:

* The page is red-flagged for closer inspection by a human reviewer.
* The page's ranking is considerably reduced.
* The offending page is dropped from the engine.
* The entire site is banned from the engine.

Vincent S Brown - 5th September 2005
Related Resources

* Common SEO Terminology
* Optimizing for Yahoo
* Optimizing for MSN

Related Search Engine Optimization Tools

* Meta Tag Analyzer
* Keyword Density Analyzer
* HTML Validator
* Link Popularity

Seven Common Search Engine Optimization Mistakes

Starters in Search Engine Optimization, in their zest to increase their site's SERP ranking, commit some mistakes, which drastically affect their Website's position on search engines. The following is a list of 7 common mistakes, which you can use as a checklist while optimizing your Web pages.
Ignoring the Title Tag

This is one of the gravest, but most common, mistakes that may spell doom for your site's SERP ranking. Most of the search engines consider the Title tag very important. Search engines generally display the content that you give in the Title tag. Therefore, have most important keywords in the Title tag. DO NOT leave the Title tag empty or have irrelevant words such as "Home page", "Welcome to our site", etc. in the Title tag.
Irrelevant Keywords

Some Webmasters use irrelevant, but much sought after, keywords to drive traffic to their site. Getting traffic in such a way will not help your business in anyway. After all, you optimize your Website to boost your business. Say for example, you have a Website where you sell Desktop Computers. To increase the traffic, you use the keyword "Britney Spears" throughout your content, META tags, and Title tag. People who search for "Britney Spears" reach your page. But, when they find that your Website has nothing to do with "Britney Spears", they will move away from your site quickly. You don't gain anything from that traffic. In fact, had you optimized your site for genuine keywords, you would have brought in possible customers.
Spamming

Spamming is an unethical practice of using the same keywords repeatedly in Title tag, META tags, and Body text. Some shrewd Webmasters use this technique to artificially increase their site's ranking. However, search engines are shrewder enough to find out Spamming and they lower the ranks of those sites that use Spamming. Sometimes, search engines may ban your site for Spamming. Therefore, never spam your site with repeated keywords.
Invisible Text & Links

This is one of those old tricks used by Webmasters to cheat search engines. Webmasters stuff the Web page with keywords and links, which will be invisible to readers but will be visible to search engines. Nowadays, search engines have intelligence to find out this. If you use this trick, search engines may send your site into oblivion -- into perpetual ban!
Links to and from Bad Sites

It is a known fact that links from external sites would increase the rank of the recipient Website. However, links from low ranking sites or banned sites will not add much value to your site. Therefore, ensure you link to and get links from top ranking sites. Linking to link farms or banned sites can be harmful to your pages SERP ranking.
Invalid HTML

Most new Webmasters commit the mistake of not checking their Website's HTML code. When your Website has HTML errors, it will fare poorly on search engines, even if it has optimized content. When your site's HTML code has errors, it will be slow to load, appear incorrectly on different browsers, and rank low on search engines. Therefore, validate the HTML code before submitting your site to search engines and directories.
Having too much Graphics in your page

Search engines view Websites much as a text browser would Large amount of graphics won't help you get a better ranking. In addition, lots of graphics will make your pages slow to download, which will drive search engines and visitors away. For better ranking on search engines, have keyword-rich content instead of graphics.


Darren Smith - 6th September 2005

Related Resources

* Common SEO Terminology
* Optimizing for Yahoo
* Optimizing for MSN
* Top Six "Donts" to Avoid Getting Banned by Google.
* 9 Simple Steps toward a Search Engine Optimized Website

Related Search Engine Optimization Tools

* Meta Tag Analyzer
* Keyword Density Analyzer
* HTML Validator
* Lynx Viewer

Optimizing for Yahoo

Why Optimize for Yahoo?

According to a recent study, of all the searches done through search engines, around 25% of searches are done through Yahoo. That means, if your site is not coming up on Yahoo, you lose 25 percent of your potential visitors. Until February 2004, Yahoo used Google results. So, optimizing for Google was enough to get a top rank on Yahoo. As of 17th February 2004 , Yahoo dropped Google results and instead showed search results using Inktomi algorithm. Yahoo's shift from Google to Inktomi made optimizing for Yahoo inevitable.
The New Yahoo Search Engine

Although Inktomi / Yahoo search algorithm doesn't differ too much from that of Google's, it is not exactly a clone of Google's algorithm. Based on the search results on Yahoo, it seems Yahoo's new algorithm gives much importance to keyword density in body text, Title tag, and META tags and to inbound links. Therefore, concentrating on these two items will definitely increase your site's ranking on Yahoo.
Keyword Density

The new Yahoo search engine gives more importance to keyword density. A Website with high keyword density may fare well in Yahoo. The average keyword counts that seem to work are as follows:

* Title Tag - 15% to 20%: Yahoo displays the title tag content in its result page. Therefore, write the title as a readable sentence. A catchy title will attract the reader to come to your Website.
* Body Text - 3%: Boldfacing the keywords sometimes boosts the pageĆ¢€™s ranking. But, be careful not to be awkward to the readers. Too much of boldfaced content irritates readers.
* META Tags - 3%: In META description and Keyword tags, provide important keywords at the beginning. Do not use the keywords repeatedly in the Keyword tag, because Yahoo may consider it Spamming. Write the description tag as a readable sentence.

Inbound Links/Back Links

Yahoo considers inbound links highly important. Inbound links are the links from other sites pointing to your site. Having considerable links, with appropriate link texts, from quality sites increases your site's ranking in Yahoo.
Static Pages versus Dynamic Pages

Like most other search engines Yahoo prefers static pages to dynamic pages. Sometimes, Yahoo may fail to index dynamic pages. Therefore, consider the following tips to ensure that Yahoo indexes all your web pages:

* Have static pages with keyword-rich content; it increases the rank of your site on Yahoo
* If you have some important dynamic pages, prepare a site map or quick links section with links to all the Web pages. This would help the Yahoo spider to craw all your pages.

Frames

Most of the search engines, Yahoo in particular, hate frames. Avoid using frames on your site, because Yahoo spider finds it difficult to crawl them.

The sure-shot solution to rank high on yahoo is simply getting plenty of back links from quality sites, and then having copious keywords in the body text, title, META, and alt tags. As Yahoo holds the 25% share of the Internet searches, it is prudent to have your Web pages optimized for Yahoo. When your Web page ranks high on Yahoo, you get additional traffic that will convert into increased sales.
Vincent S Brown - 1st September 2005
Related Resources

* Common SEO Terminology
* Optimizing for MSN
* 9 Simple Steps toward a Search Engine Optimized Website

Related Search Engine Optimization Tools

* Meta Tag Analyzer
* Keyword Density Analyzer

THIS DOMAIN FOR SALE $800

The owners of this domain name are accepting offers from interested parties willing to obtain ownership rights over the domain name. You can place your offer by filling out the form below.

Before making an offer we advise you to read below information.

Making Offer

1. Fill out the form below and confirm your offer by clicking unique web link, which you will receive by an e-mail shortly. You will be able to add additional information to your offer when following confirmation link.
2. Your offer will be immediately passed to the owners of the domain name. After your offer will be reviewed, generally you will either receive counteroffer or your offer will be accepted and your will receive further instructions or escrow.com will be initiated.

Valuation and Price

1. Domain name values are currently rising rapidly. Therefore the price figure shown on this site is only indication of what owners are looking to get for domain name and not agreed price. While we try to keep prices up to date as much as possible, we can not guarantee that your offer will be accepted even you will match listed price indication.
2. There is often a difference between Buyer and Seller price expectations. However this valuation was result of thoughtful appraisal and market situation. Therefore it is not likely that your lower offer would result in successful deal, more likely it will delay or even cancel possible negotiations. We encourage you to make reasonable offers.

Sales process.
If you have made successful offer and it was accepted, you have few options to proceed with transaction.

Using www.escrow.com, an independent third party transaction management service. This option is recommended as they have secure and reliable procedure for domain name sale, which guarantees safety for the Buyer. You can be sure that your payment will not be released to Seller until you confirm successful domain name transfer. Escrow.com accepts bank wire transfers, check payments and credit cards as well as Paypal (acceptance of paypal is limited) . If you match listed price for domain name, escrow fees are covered by Seller, if lower price is accepted, you will have to cover escrow fees (please check escrow fee calaculator

Using www.sedo.com services. Sedo provides brokerage and escrow services for domain names transactions. You will have to cover sedo fees.

If you are not able to use escrow.com or sedo.com you can always make direct bank wire transfer or credit card payment. You don’t have to pay anything extra if using direct payment method.

Transfer process

As soon as payment is secured by either escrow\sedo services or received directly (depending on payment method), we will proceed with domain name transfer. Domain name will be unlocked and WHOIS will be updated with new ownership information. You will receive login nad password to manage domain name online at current Registrar website. You will also be able change password for domain management area. You will also be provided with authorization code, which is necessary to move domain name to your preferred Registrar.